When you hear the word sponsorship, what comes to your mind? You probably think about sports stars and celebrities. While highly effective in gaining customers, getting a famous person’s backing is not for small businesses, but that’s not the only way to get sponsorships.
A semi-popular podcast or blog that promotes your product can get you plenty of new customers. You just have to find the right ones with the audience that matches your market. There are many influential people online. Look for the one that matches your niche.
Social media influencers can also be effective when it comes to finding new customers for you. If you can find a social media personality that is influential among the audience that you are targeting, you have to connect with them and sponsor them. They can mention your products in heir posts or in their videos.
There are influencers on all social media platforms.